ABOUT

Michael Murray is a bilingual English/French, Emmy and Murrow Award–winning AI and content leader with 20+ years of experience in digital media, production, product strategy, and technical innovation for top national and international outlets. He currently serves as a Content Engineer at Meta, collaborating across product, policy, and engineering teams to guide AI-enhanced content strategy for Instagram, Facebook, Messenger, and Threads.

At Meta, Murray leads Facebook’s Search AI product integration, overseeing prompt engineering, guideline development, and feature launches that improve discovery, personalization, and engagement. His work includes designing AI workflows and orchestrating cross-functional implementation to bring new capabilities to hundreds of millions of users.

Before joining Meta, Murray produced for Good Morning America, World News Tonight, ESPN, and global partners including NHK, Fuji, Al Jazeera, and BBC. As Managing Producer at ABC News, he oversaw affiliate coverage for the Western U.S. and Asia, expanding content output several-fold and unifying radio, digital, and broadcast workflows to create new revenue and storytelling opportunities.

Murray has deep experience managing and mentoring editorial and production teams, identifying cultural trends ahead of the curve, and applying emerging technologies—from AI systems to blockchain-based content authentication—to elevate content integrity and operational efficiency. He holds certifications in blockchain business applications, product management, and Scrum, and is a U.S., French, and British citizen fluent in English and French.

Learn more about his work experience here and the awards he’s received here.